Waiting list

Forge your business.Laugh at the journey.

One day in Barcelona for founders and small businesses. Talks without the posturing, masterclasses you’ll use on Monday, and providers who fix what you’ve been putting off for months.

150seats, not one more
1intense day
BCN2027, date coming soon

The irony of starting up

Some of these will sound familiar. Tap one to see where we fix it.

One day, three layers

You leave with ideas, contacts and something already sorted. In that order, or any order you like.

Learn

From people who got it wrong before you did.

Ironic Talks

15 to 20 minute keynotes. Each speaker shares the biggest irony or failure of their business and what they learned.

The Forge

Hands-on masterclasses: applied AI, digitalisation, funding, legal and contracts, marketing and sales.

Solve

What you’ve been postponing for months, closed in a morning.

Iron Market

Verified providers (accountants, lawyers, insurance, web and apps, coworking, funding) with exclusive offers for attendees.

Connect

With the people you need, not whoever is nearest the coffee.

Iron Match

Guided speed networking and in-app matchmaking based on what you offer and what you’re looking for.

Ironic Hour

The closing afterwork. Where the real deals get done.

Iron Pass

Your QR badge. Scan to swap contacts, earn points at the stands and enter the closing prize draw.

Who takes the stage

People who got it wrong in style and talk about it without filters. Line-up announced very soon.

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To be announcedIronic Talks
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To be announcedIronic Talks
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To be announcedIronic Talks
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To be announcedThe Forge
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To be announcedThe Forge
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To be announcedThe Forge

The programme

  1. Check-in and coffeePick up your Iron Pass at Iron Market
  2. Welcome
  3. Ironic Talks, part 1Failures told with humour
  4. Break and Iron MarketStands and exclusive offers
  5. The ForgeParallel masterclasses
  6. Lunch and networking
  7. Iron MatchGuided speed networking
  8. Ironic Talks, part 2
  9. Closing and prize drawRedeem your Iron Pass points
  10. Ironic HourAfterwork

Draft agenda. The order may change, the intent won’t.

Tickets

150 seats. When they’re gone, they’re gone.

Early bird

59€
For quick deciders. Limited seats.
  • Ironic Talks and The Forge
  • Iron Market and Iron Match
  • Event app and Ironic Hour
Notify me when it opens

General

89€
Full access to the day.
  • Ironic Talks and The Forge
  • Iron Market and Iron Match
  • Event app and Ironic Hour
Notify me when it opens
Very limited seats

VIP

149€
The full day, with your own table.
  • Everything in General
  • Lunch included
  • Small-table session with speakers and mentoring
Notify me when it opens

Indicative prices. Confirmed when sales open.

For exhibitors and sponsors

150 founders with real problems and the will to solve them. Plus an app that measures it: every visit, every scan and every “I’m interested” is a lead with a name attached.

I want a stand

150Qualified attendeesFounders, freelancers and small businesses who come to hire.
10Stands, no moreNo competing with fifty identical tables.
100%Measurable leadsA dashboard with every interaction logged in the app.

Frequently asked questions

What is Ironic Business?

A one-day event in Barcelona for founders, freelancers and small businesses. It includes Ironic Talks (15–20 minute talks about failures and what was learned from them), The Forge (hands-on masterclasses), Iron Market (verified providers with exclusive offers), Iron Match (guided networking) and the Ironic Hour afterwork.

Who is it for?

Founders, freelancers and small businesses who want to learn from real cases, sort out what they have been putting off for months (accounting, legal, website, funding) and meet people who can help them. Also for companies that want to exhibit or sponsor.

When and where is it held?

In Barcelona, in 2027. The date and venue will be announced very soon: join the waitlist and we’ll let you know as soon as they are published.

How much is a ticket?

Indicative prices are €59 (early bird), €89 (general) and €149 (VIP). They will be confirmed when sales open.

What does the ticket include?

The general ticket gives access to Ironic Talks, The Forge, Iron Market, Iron Match, the event app and Ironic Hour. VIP adds lunch and a small table with speakers and mentoring.

How many places are there?

150 places, not one more, so networking is useful rather than a crowd.

How can I exhibit or sponsor?

There will be a maximum of 10 stands. Join the waitlist choosing “Exhibitor” or “Sponsor” and we’ll get in touch. Every visit, scan and “I’m interested” in the event app is recorded as a lead.

Who organises Ironic Business?

Ironic Business is a project by IRÒNIC, based in Granollers (Barcelona).

Get on the list

We’ll email you when early bird opens. No spam, you’ve got enough on your plate.